Cricket Australia’s choice to replatform a number of consumer-facing digital providers, by an outsourcing take care of HCL in 2019, paid off when the pandemic struck.
With followers unable to attend matches, the sudden rise in demand for on-line providers would have put an excessive amount of load on the earlier infrastructure, doubtlessly inflicting providers to fail.
The organisation, which helps Australian cricket from grass roots to the nationwide staff, had a number of profitable digital properties, however they had been standalone. These had been introduced onto a single fashionable platform by the work with HCL.
Earlier than the pandemic, throughout the 2018/19 season, greater than two million followers attended cricket matches in Australia, and Cricket Australia’s digital providers had a worldwide on-line viewers exceeding 20 million a yr.
The arrival of Covid-19 on Australian shores modified issues in a single day as followers turned to the Cricket Australia